NEED HOT BAND PRESS PROMO KITS? FROM PHILLY TO MIAMI TO LA AND
EVERYWHERE BETWEEN, WE'VE CREATED A NEW BAND PRESS KIT STANDARD
IN THE INDUSTRY. BUT
WE'RE
NOT CONTENT
JUST LEADING THE GAME, WE'RE IN IT TO CHANGE THE GAME ALTOGETHER!
"...I’m
just glad that there is a company such as yours
that does
exactly what we need to take it to the next level...Thank
god for IAP!" ~ Gabe Valdez
THERE'S
A NEW PRESS KIT STANDARD IN THE INDUSTRY!
What are you using?
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effective, attractive, and concise band press
kits, your music has a much better chance
of being heard by the trash man than the
producer. The band press kit is the first,
and often last impression a club owner, radio
program director, magazine editor, label
exec. or CD reviewer gets of you or your
band. The saying is old but never more accurate,
you never get a second chance to make a first
impression. |
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ELECTRONIC ONLINE PRESS KITS |
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FREE
ELECTRONIC PRESS KITS -
myPPK ™ POWER PRESS
KITS ™ are a revolutionary
electronic press kit that is a
power-packed arsenal of promotion.
The ONE absolutely essential, unique
and evolving marketing tool for
every person or group looking to
self promote whether in music,
poetry, comedy, professional speaking,
voice-over recording, DJ, modeling,
dance, acting, photography or other
similar profession that wants to
be heard and seen.... NOW!
myPPK technologies are built on the
very latest Microsoft .NET 2.0 framework
which is packed with power, stability,
security and functionality. The myPPK
development team (having logged decades
of experience in corporate and music
marketing and web development) spent
months developing, analyzing, experimenting
and perfecting the functionality making
it as easy-to-use as possible while
maximizing the raw power. Then our
design team took over and gave them
some attitude.
Jump over to powerpresskits.com now
and take signup for your FREE
30-day test flight!
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PRINTED
PRESS KITS |
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SNAP-CASE
KIT - Our
BEST Seller |
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Durable
and unique. HIGHLY RECOMMENDED!!!
THE
ONE KIT THAT JUMPS OUT
OF THE PILE FIRST!! THE
ONE THEY KEEP! |
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GRAPE
STREET CUSTOM |
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Developed
by Grape Street Philadelphia |
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SLIM-LINE |
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Clean,
sleek, and sexy. Developed by the
IAP R&D team for our OWN promotion. |
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VELOBOUND
BOOK |
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For
when you need the whole nine yards |
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If you provide
any artwork or digital photos, file must be minimum
300 dpi at 100% in RGB (please let us convert to
CMYK. We convert to CMYK to fit our printer). File
types accepted are JPG or TIFF only.
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Random Band Press
Kit Tips from industry experts:
- If you're doing press on your
own band, the big mistake I've seen is putting
too much stuff in the presskit. Don't include
the calendar listing from the Village Voice the
one time you played CBGB's. Every band has played
CBGB's. It's not a big deal.
- If you do have a bunch of good
reviews, excerpt the best lines so you can fit
five reviews onto one page. Unless it's a rave
review in a substantial magazine, just do a quote
sheet for the bulk of them.
- Also, you should assume that all
music writers and industry people are irritable,
overworked, stuck up, lazy, and uninterested
in doing the work it takes to discover good new
music. Make it easy for them. Don't give them
too much information.
- Perhaps the key component in establishing
a professional image is what materials are used
in the packaging. Be realistic about what you
can afford but remember that in the music industry
the first impression can mean life or death.
- Likewise a good publicity photo
will get a lot of mileage. And similar to the
logo it pays to research publicity photographs
of other musicians
- It's important to portray your
selves as a professional artist, moving
up, making strides, and developing your fan base. Industry types
that
receive press kits on a regular basis are looking for substantial,
legitimate press and promotional materials,. Materials that reflect
your
band's progress. NOT FLUFF! Fluff only serves to show that you
don't
have genuine credentials. THIS DOES NOT WORK! Industry people
know in an instant what credible press is and can spot fluff
a mile away.
- Quote sheets can be a useful addition
to a demo/promo/press kit. It is simply a document
that lists positive comments about you or your
music, made by various professionals.
- The goal
of the press kit is twofold: The factual information
within is sufficient
for journalists to base an article or review
upon, while the editorial content of the artist's
biography leaves enough room for a certain element
of hype--above all else, the end result of the
press kit is to generate interest for the artist.
The press kit serves as the "mouthpiece," the
salesman pitching the performer du jour.
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